Here & There

Read about what’s been going on at 301 and beyond.

30I Inc’s Newest Partner: GoodBelly Probiotics

301 Inc. is proud to welcome their newest partner, Colorado-based GoodBelly Probiotics, a division of NextFoods.

GoodBelly is known for its probiotic juices and shots which always contain live and active probiotic cultures for happy, healthy guts.

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301 at Expo West ’18

It’s time for one of our favorite shows of the year – Expo West – May 7-11 in sunny Anaheim, California. Hope to see you there!

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30I Inc’s Newest Partner: Urban Remedy

Urban Remedy announced it had closed a $17 million round of capital, with General Mills’ venture arm, 301 INC, leading the round. While the road ahead may be more complicated for a fresh focused business, CEO Paul Coletta says the company is ready to grow.

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Project Nosh ’17

We’re headed to sunny Santa Monica for the 2017 Project Nosh on November 30. Project Nosh is a one day, super summit for the natural and organic food industries. There’s a great lineup of speakers as well as the Pitch Slam, now in it’s 3rd year and always a favorite. There’s also an education “bootcamp” and loads of great networking to be done. Hope to see you there! 

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General Mills Invests $3 million in Organic Granola Company

The venture capital arm of General Mills is investing in Purely Elizabeth, a Boulder, Colo.-based maker of granola, oatmeal, muesli and cereal that uses more nutrient-rich ingredients than a typical bowl of grains.

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Farmhouse Culture raises $6.5m in financing round led by Gen Mills 301 INC

A $6.5m funding round led by General Mills’ 301 INC arm will help Farmhouse Culture – which specializes in fresh organic sauerkraut, sauerkraut chips and fermented ‘gut shots’ – expand its distribution and support new launches, including a new sparkling probiotic beverage.

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General Mills’ Venture Fund Invests in 20-Year-Old’s Startup

Daniel Katz is a 20-year-old Cincinnati native who created a protein-packed snack brand that’s generating nearly $10 million in annual revenue after just two years of business. And General Mills likes the brand so much it has become a financial backer.

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301 INC at Expo West ’17

301 Inc is excited to be at Expo West in Anaheim again this year. Click to find out the three ways we’ll be involved.

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Good Culture Lands $3 Million Investment

Funds are a testament to 301 Inc’s belief in good culture’s mission and approach to revolutionizing the cottage cheese industry.

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301 Inc at Expo East ’16

We’re headed to Expo East this week and, of course, we’ll be on the lookout for innovative new companies and products as we walk the floor September 22 -24 in Baltimore, Maryland.

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2016 MN Cup Finalists Announced

MN Cup is thrilled to announce that 26 teams of Minnesota based entrepreneurs have advanced into the finalist round of the 2016 competition. These finalists were selected from 80 semifinalists across eight divisions, out of a pool of nearly 1500 original participants.

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Summer Fancy Food Show NYC

We’ll be walking the floor of the Summer Fancy Food Show in New York City June 26-28 looking for the next big product, the next big company and the next big trends.

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Kite Hill

General Mills’ latest investment is part of $18 million going into Kite Hill, which makes versions of cheese and yogurt from nuts — no cows involved.

“Plant-based used to be more synonymous with sacrifice than with taste,” said John Haugen, vice president and general manager of 301 INC, General Mills’ venture capital arm. “Now, companies like Kite Hill are able to deliver plant-based products that taste good.”

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Forward Food Competition & 301 INC

Net Impact announces the Forward Food Competition, an opportunity to pitch a sustainable food idea to a panel of industry experts.  Applicants can submit their ideas through the Net Impact website until May 15, 2016. The Competition is supported by lead sponsor, Campbell Soup Company, and General Mills. “Not only is the Forward Food Competition […]

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301 Inc in USA Today

Rather than risk being outflanked or surprised by hot, young food-industry disruptors, General Mills is partnering with entrepreneurs through its business development and venture capital arm, 301 INC, to take ownership stakes and help their businesses grow.

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301 INC + Tio Gazpacho

Innovative bottled soup brand Tio Gazpacho has completed a $1.25 million Series A funding round led by 301 INC, General Mills’ business development and venturing unit.

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New Partner: Good Culture

A big welcome to our newest partner, California-based organic cottage cheese producer Good Culture.

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301 INC at Expo West

There’s three ways 301 INC will be involved in Expo West in Anaheim this year. Click to find out more.

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EPIC Joins the Family

With the help of 301 INC., General Mills has acquired EPIC Provisions. The Austin, Texas company is the creator of the first-of-its-kind meat, fruit, and nut bar and is credited with creating a whole new snacking category.

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301 INC at Winter Fancy Food

The hunt for innovative new companies at the 2016 Winter Fancy Food Show in San Francisco January 17, 18 and 19!

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New Partner: Rhythm Foods

We are excited to announce our new partnership with the innovative, plant-based superfood snacks company Rhythm Foods.

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301 INC teams up with CircleUp

CircleUp is an online marketplace that matches investors with consumer products and retail companies. 301 INC is thrilled to be the first Fortune 500 company to launch an investment fund through their platform.

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301 INC on Fortune.com

Thanks to Fortune.com for interviewing our own John Haugen. The article is a great overview on the relationship with General Mills and our visions for 301 INC.

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Project NOSH LA

Project NOSH, a one day conference for emerging natural foods brands, will be held in Los Angeles on November 5, 2015. We’re thrilled that our very own John Haugen will be a featured speaker there. Find out more about the event here.

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301 INC at MN cup EAT event (Feb 4th)

We’re excited to announce that Simpls took home the top prize in the food division of the 2015 MN Cup. Our own Pete Speranza is the founder of this division and 301 INC is proud to be both a sponsor and a judge of this great event. Find out all the details here.

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